April 2016 CE-2 Meeting

  • i.Lab at UVA 621 Nash Drive Charlottesville, VA 22901 USA

Charlottesville Entrepreneurs and Espresso will begin at 8:00 a.m. on Tuesday, April 19, 2016.  The format of C-E2 will consist of networking over coffee, a pitch from Good Bones Paint with time for Q&A, and a "School of Hard Knocks" session with Rob Masri of Cardagin Networks, Inc.. 


Good Bones is a high-quality, DIY-friendly, eco-conscious finishing product for many types of surfaces. It has been formulated by a team of designers, artists, chemists and experienced, commercial painters to perform as not only an introductory paint for curious Do It Yourself-ers but also for professional painters and contractors alike.


Businessman and lawyer, Rob C. Masri is the founder and CEO of Cardagin Networks, Inc., a Mobile Relationship Management (MRM) company that that powers loyalty and reward programs for retailers worldwide.
Mr. Masri’s foundation in customer loyalty began at his family-run restaurant in Pearisburg, Va. Like many business, the restaurant required customer loyalty and retention for sustainability to keep its doors open for more than 30 years. Using the lessons he learned working in the family restaurant, Mr. Masri revolutionized the concept of modern mobile loyalty with the development of Cardagin.
With Cardagin, businesses can now know their customers by name, frequency of visit, amount spent, favorite location, and redeemed rewards and offers. Cardagin has been recognized by CNET, and Inc. and Entrpreneur Magazines as a market leader in mobile loyalty.
Prior to founding Cardagin, Mr. Masri served as the chief development officer for the University of Virginia Law School Foundation during the Law School’s $150M capital campaign and promoted loyalty among the alumni base of the Law School. Before joining UVA Law School Foundation, Mr. Masri was executive vice president of corporate development and general counsel of Multicity, Inc., a global provider of online communication solutions that secured more than $16M in venture capital financing.
Mr. Marsi also worked as an attorney in the business department of Cooley LLP and the corporate and securities department of Hunton & Williams LLP. Mr. Masri received his bachelor and law degrees from the University of Virginia and currently resides in Charlottesville, Va. with his wife, Natalie, and their three children, Mira, Felix and Xavier.